Events

Be Brilliant In Your Office: The Key to Higher Reimbursement and Lower Risk
Presented By Kathy (KMC) Weidner MCS-P, CPCO, CCPC, CCCA
Often Chiropractors are looking for the best new marketing plan or gizmo. While telling the chiropractic story at marketing events, sharing your experience as a chiropractor, and inspiring attendees to come under chiropractic care in your office is a fantastic way to grow your practice, more doctors are living in fear about the compliance issues that can accompany marketing today. Seems like since the discovery of Chiropractic, offering a free exam, and/or x-rays has been one of the best ways to help patients learn what chiropractic care can do for them. Unfortunately, this process runs afoul of certain Federal and State regulations that prohibit inducements. You want to be compliant but are not sure how to continue marketing in this way AND stay compliant with all the rules. All is not lost!