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How to Get Your Patients to Stick Around This Summer

Kathy Mills Chang, MCS-P, CCPC, CCCA
in Finances
By Kathy (KMC) Weidner MCS-P CCPC CCCA

In many chiropractic practices, summer brings erratic patient compliance

Patients fall out of their regular routines due to travel, kids being out of school, or simply because of natural preference to put aside responsibilities and self-care for fun in the sun. That makes June a great time to revisit your patient relationship management policies and procedures. What, if any, systems do you have in place to manage your relationships with new patients from visit one so they know "this is how we do it here"? What systems do you have in place to make sure your patients stay, pay, and refer?

Resources to learn great patient relationship management is a critical part of KMC University membership. The KMCU Core Relationship Management System is a review of the most critical areas of patient interaction from initial contact through active treatment and ideally on to a lifetime of wellness care. We begin with a 25,000 foot view of the system and an introduction to the critical points in the relationship with the new patient. The more you understand these critical points, both clinical and financial points, the better prepared you are to manage them. The better you manage them the higher your PVA (Patient Visit Average) and the higher your CVA (Collected Visit Average). The net result is better and more comprehensive care for your patients and an improved bottom line for the practice.